Importance of Effective Communications in Business
In numerous surveys, business executives have ranked ability to communicate in first place among the personal factors necessary for promotion to and within management.
Internal Communication
When employees receive appropriate downward communication from management, they can be better motivated and more efficient. Likewise, upward internal communication has become increasingly more significant. Many executives sincerely seek frank comments from employees. Effective horizontal communication between peers is also essential in organizations.
Elements of Communication
The process of communication involves five elements: sender, message, channel, receiver, feedback.
Nonverbal Communication
Some studies have found that from 60 to 90 % of a message's overall effect comes from nonverbal cues.
Communication Principles
To compose effective messages, you need to apply specific communication principles: completeness, conciseness, consideration, concreteness, clarity, courtesy, and correctness.
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